Today (9/15 Eastern), Jive Software announced the first of what will be a series of insight and analytics announcements that will comprise the next version of its popular social computing platform, Jive Social Business Software (SBS) 4.0 to be announced later this fall. Today’s announcement, Jive Market Engagement, offers state-of-the art social media monitoring for Jive’s customers managing large external communities. In partnership with leading social media monitoring tool Radian6, Jive is offering real-time listening across the social web including blog posts, videos, photos, forums, mainstream online news sites, as well as social sites such as Twitter, Facebook, and Friendfeed. Where the platform provides unique value, however, is in its ability to combine data into “containers” or secure areas Jive refers to as a “Market Space” where appropriate action and decision-making can be taken on the brand conversation.
The Jive Market Engagement announcement is the first Enterprise 2.0 announcement of its kind blending traditional social media monitoring and measurement with a leading enterprise social computing platform. By integrating the data into the Jive collaboration platform, analysis becomes actionable and improves a brand’s ability to respond to time-sensitive challenges or market opportunities. Additionally, the Jive platform enables the company to store and categorize trending data that can be useful when measuring the success or ineffectiveness of marketing campaigns by geography or other market segments.
Jive’s focus on delivering actionable detailed analytics on internal and external community behavior is a healthy sign of progress in the Enterprise 2.0 sector. Jive announced a similar agreement last summer at the June Enterprise 2.0 conference to integrate SAP BusinessObjects into its SBS platform. With a real-time view of customer and operational data, a connected enterprise is more agile in its ability to share, discuss, and collaborate on key data, thereby yielding more accurate and timely decisions.
The Enterprise 2.0 team is gearing up to build the the program for the first annual San Francisco conference coming this November and we’d like to hear your success stories, case studies and the valuable lessons you’ve learned working with E2 tools and technologies in your organization. Submit your proposal through the Call for Papers, open until July 31. We’re looking for sessions and workshop proposals in the following topics:
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Implementing Enterprise 2.0 technologies and approaches can be a key driver of competitiveness and profitability.
However since Enterprise 2.0 sits at the nexus of technology and organizational culture, there can be no one-size-fits-all approach.
Implementing Enterprise 2.0 Report provides detailed practical insights into how to create substantial business value with web technologies, supported by numerous case studies of successful implementation and lessons learned.
Enterprise2Blog partner Ross Dawson has written a comprehensive report on Implementing Enterprise 2.0 and published free chapters for your education.
Use this report to:
- Gain a clear understanding of Enterprise 2.0 and Web 2.0 in organizations
- Identify opportunities for value creation
- Provide a structured view of benefits and risks
- Establish governance initiatives
- Create and communicate a clear Enterprise 2.0 strategy for your organization
- Convince executives to take action
- Design and implement successful projects
DOWNLOAD FREE CHAPTERS HERE
Ross Dawson is globally recognized as a leading futurist, entrepreneur,keynote speaker, strategy advisor, andbestselling author. He is Founding Chairman of four companies: professional services and venture firm Advanced Human Technologies, future and strategy consulting group Future Exploration Network, leading events firm The Insight Exchange, and influence ratings start-upRepyoot.
Cross-posted from CloudAve by Ben Kepes.
The three keys to adopting of community sites? Simplicity – Ease of use – Engagement.
How to meet privacy requirements across different geographies and jurisdictions? Obviously much easier for inwards facing communities but even then there are different privacy requirements in different countries. Have a base level of information and make further information optional – Genentech allows users to change their own profile pictures and this has created additional buy in. Keep official directory of records and social networks separate – allow employees on social networks to represent to each other how they see their role, this is different from a formal employee record where job titles and descriptions are more formalised – the comparison gives users some useful context.
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If you were unfortunately unable to join us this week in person at the Enterprise 2.0 Conference in Boston, we have a special surprise for you!
Join us for E2TV!
Here is this week’s LIVE broadcast schedule -
Evening in the Cloud
Monday, June 22 | 4:30 - 8:00 pm EDT
Conference Keynotes
Tuesday, June 23 | 8:30 - 11:30 am EDT
Wednesday, June 24 | 8:30 - 11:30 am EDT
Thursday, June 25 | 12:00 - 12:30 pm EDT
Stay tuned afterwards for technology demonstrations live from the Expo Pavilion floor on Tuesday and Wednesday.
Keynote livestreaming courtesy of aptly-titled company - Livestream.
Sep 14th, 2009 |
