We are in the midst of a big shake out in how organizations use social technologies. As we develop a common understanding of the opportunities and risks, better decisions are being made about when and how to use the technology available. We are no longer having exciting breakthroughs every day, so the changes in the market have become more subtle, but no less profound. There are three big challenges I see as we move forward: Continue Reading »

There are a wide variety of events and conferences of interest to community leaders these days – from those explicitly focused on community management to those focused on social media, communications, specific tools, functional processes, or on digital content – but there are very few events that speak to senior managers who own the social strategy for a large organization or a functional area and need to understand the business side of communities.

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