This post was written by the Mobility track chair, Maribel Lopez, Principal Analyst, Lopez Research LLC
Mobility represents one of the most fundamental changes in technology over the past two decades. Mobility fundamentally changes the number and type of devices we connect. Mobile changes the underlying computing operating system. This change will force businesses to rewrite applications and reengineer business processes to work on a wide variety of devices. Mobile technologies also provide the opportunity to change how we engage with our employees, customers and partners. It can also make communications more immediate and effective with new features such as augmented reality, voice browsing and cameras.
Mobility, while providing great opportunity, also provides enormous challenges. To capitalize on the potential benefits of mobility, business leaders must rethink computing and business-process strategies and move away from old paradigms. Meanwhile, IT must minimize security and compliance risks while supporting new ways to work.
Selecting the appropriate processes and applications to mobilize is one of the most important elements a business must master to reap the benefits of mobility. However, a company must also understand the technical challenges in mobilizing the business. E2 Innovate’s mobile program strives to help companies with both issues. Companies are struggling to understand how to shift from PC-based apps to apps that are designed to run on a wide range of platforms. Sessions such as “Managing the Complete Enterprise Mobile Application Lifecycle” and “The Build vs. Buy Dilemma – Choosing the Right Mobile Development Approach” will provide IT an business leaders with practical insight on how to avoid common pitfalls in mobility as well as best practices.
Any organization seeking to build mobile apps and services should be looking for ways to build a better customer experience. Companies, such as Nuance and CommFusion, will share their perspectives on best practices at the “Driving the Customer Experience with Next-Generation Mobile Apps” panel.
The mobile landscape is constantly evolving. If anything the pace of change has accelerated. Industry experts at E2 Innovate will dig out the crystal ball and try to shed light on the future in a panel titled “The Future of Mobility: Moving Beyond Devices and BYOD to a new computing era”. Finally, Navis will provide the end user perspective on innovation when Dave McCandless presents a case study on how his company worked with Innovaro to drive innovation within IT. E2 Innovate will cover all the hot topics in mobile from sourcing through innovation.
Join us at E2 Innovate this Nov 12 – 15 in the Silicon Valley, and use priority code SMBLOG12 at registration for $200 off a conference pass, or a free expo pass.
TAGS BYOD E2 E2 Innovate mobile Mobile Apps Mobility Security and Compliance Wireless
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