We’ve got an intriguing Human Capital Management track lined up for the June Boston E2.0 Conference in a business area which is starting to see enormous change after years as a bureaucratic people processing departmental silo.

Like many other industry verticals the Human Resources world is being exposed to the connecting forces of enterprise 2.0 thinking and technologies: internal social networking enabling collaboration between everyone in a company, their suppliers and associates and even customers in some consumer industries. Agile Software as a Service updates iterations, the mobile revolution and of course a rapidly changing, increasingly digital sophisticated workforce.Historically HR Technology has been very impersonal, with a focus on the processing of people in and out of companies, with annual performance reviews which are divorced from key moments in employees work lives, their triumphs and frustrations. 

A whole new generation of people centric technologies have now arrived, with some having a direct impact on the limitations of existing Human Capital Management suites. On-demand financial management and human capital management software vendor Workday have had an enormous direct impact on the HR world, and ownership and interactions with systems of record are an important key to enabling broader collaboration across enterprises. 

Our working worlds are now changing rapidly and the old guard of people processing technologies are starting to react, with acquisitions of 2.0 challengers and attempts at socially networked  interoperability across companies. Oracle have bought Taleo, SAP Successfactors and Salesforce Rypple in the last few months, and the changing face of Human Capital Management is really starting to pick up stream as greater flexibility and cross pollination with other parts of the enterprise jigsaw is expected by end users.

I’ve had Rypple (now part of Saleforce) speak at the last two Enterprise 2.0 conferences, with their client Facebook providing fascinating insights into the ways they work together at the fall Santa Clara event. 

As I said in the 2010 Enterprise 2.0 Conference White paper ‘HR Management Challenges & Opportunities‘ Recruiting, compensation & payroll, benefits, incentives and training/learning are the lifeblood of managing the people in a modern company but those foundational elements are table stakes in the new social enterprise vision.

Ideas which have been discussed at past conferences are now being demanded today by some enterprise customers and our sessions are sure to be forward looking from a practitioner’s perspective.

Session details include: 

- How Target Corporation are driving large scale E2.0 adoption driven in part by theiryear-long “Be Connected” adoption strategy 

- Innovation versus Integration, a panel discussion between agile innovators and seasoned global enterprise players on how they see your future

- A discussion of how Lowes are using collaborative technologies to move beyond traditional forms of employee messaging to new strategies designed to build employee meaning and engagement 

- An exploration of how Enterprise 2.0 and Social Networking’s Influence on Human Resource needs has influenced the development of  a new generation of better software and mobile support 

It’s sure to be another fascinating event and I’m looking forward to seeing both familiar and new faces and to listening and participating in the conversation. 

Oliver Marks

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