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Irwin Lazar

I recently had the chance to read up on Yammer, a twitter-like tool for micro-blogging within an organization. I’d expect that we’ll see a growing interest in micro-blogging, especially for field forces. I can see micro-blogging being an extremely useful tool for those responding to Hurricane Ike to quickly notify superiors and team members about real-time conditions on the ground. Enterprise organizations should keep their eye on micro-blogging and look for opportunities to leverage the technology to improve collaboration and communication among distributed workers.

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