Jun 11th, 2008 |
David SparkVIDEO: Karen Appleton on why social networking is critical for business
I spoke with Karen Appleton VP of Business Development of Box, the file storage utility. Appleton is also an advisor for the Forum of Women Entrepreneurs and Executives and she just had a session back in Palo Alto, CA that covered many of the similar issues we’ve been discussing for the past couple of days here at Enterprise 2.0. And those issues have been around social networking for business. The two big questions of why and how? She had some answers. Watch.
Make sure you check out the summary of all coverage from the Enterprise 2.0 Conference 2008 in Boston.
Why Social Networking is Imperative for Business and Brands…
In the wake of the Enterprise 2.0 summit in Boston this week, I have been taking a peek at the blog coverage and thinking through the opportunities and challenges facing organisations struggling to find their way. (BTW, Stephen Collins has…